Muji means "without brand" in Japanese, but you spot a Muji branded object from a mile. They are super clean, super smart, super rational but super cute: they are super Japanese too. And this Christmas, I'd watch out for these:

House gift wrap:

House incense holder:

Cactus container:

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Madrid, Spain
Trained as a Product designer and in Fine Arts (a bit). Now a MA student of Contemporary Art History and Visual Culture. Passionate about culture, trends, rituals and people (and vegan food). Proud owner of Nosideup Etsy store. See more at

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